Is it possible to identify a single market for two distinctly different products

One example he gave me was lotion.

Is it possible to identify a single market for two distinctly different products

Sunday, March 23, Marketing chapter 7 question 4. Is it possible to identify a single market for two distinctly different products? For example how substantial is the market comprised of consumers who use Apple and who drive Volkswagens? Can you think of other product contributions that would interest a single market?

Yes, it has been working for Apple and Volkswagen.

Both Apple and Volkswagen view the merging a success. According to Volkswagen's website Apple's audience is a lot like our audience, a group that embraces something different, simple and unconventional. We think this initiative represents a natural alliance of two like minded brands.

The market is substantial as the Volkswagen and Apple Ipod appeal to both young people as it is affordable and it also appeals to boomers as it reminds them of days past. Everyone likes a great sound system in their car, the car gets fairly good gas milleage. Dog food and walking shoes Book store and coffee shop Complete the following: Consumers of Propel fitness water could also be a target market for exercise clothes.

Is it possible to identify a single market for two distinctly different products

Consumers of Proactive Solution skin care products could also be a target market for T mobile, cell phones. Consumers of Alienware computers could also be a target market for large screen TVs.

Consumers of specialty luggage tags could also be a target market for slim laptop.What is meant by "target market"? Describe the probable demographic characteristics of the target market for the following products? • Jaguar • Chevy Cobalt • McDonalds • Ruby River Steak House Is it possible to identify a single market for two distinctly different products?

For example, how substantial is the market comprised of consumers who use Apple and who drive Volkswagens? Apr 05,  · Same Product Different Market. Over the weekend my son tells me he wants to create one product that can be marketed to all kinds of different people.

Gayle smoot: Chapter 7 Review & Appl. , ,

One example he gave me was lotion. This is the same product but with different names. If you have dry hands; it’s hand lotion. Is it possible to identify a single market for two distinctly different products? For example, how substantial is the market composed of consumers who use Apple and who drive Volkswagens?

Can you think of other product combinations that would interest a single market? Therefore, it is wise to develop two distinctly different segmentation solutions: one based upon mutually exclusive segments and one based upon overlapping segments.

Both of these segmentation “solutions” should be cross-tabulated by the original questionnaire variables to identify which type of solution yields the most meaningful (and.

Marketing chapter 7 question Question Is it possible to identify a single market for two distinctly different products? For example how substantial is the market comprised of consumers who use Apple and who drive Volkswagens? What is meant by "target market"?

Describe the probable demographic characteristics of the target market for the following products? • Jaguar • Chevy Cobalt • McDonalds • Ruby River Steak House Is it possible to identify a single market for two distinctly different products?

For example, how substantial is the market comprised of consumers who use Apple and who drive Volkswagens?

5 Ways to Identify Product / Market Fit – David Cummings on Startups